![190722 mixibop thumbnail-100.jpg](https://images.squarespace-cdn.com/content/v1/5c0ca9965417fcca08bea36a/1563829565571-1XHKNO5XD9UX2VHDGWQ1/190722+mixibop+thumbnail-100.jpg)
mixibop
![mixibop brand identity project](https://images.squarespace-cdn.com/content/v1/5c0ca9965417fcca08bea36a/1547000300445-HU2O1T8Q9PRTRPBVO18E/Mixibop+Logo+for+Mounting+180108.png)
mixibop brand identity project
mixibop is a branding project for the fictional fast casual restaurant for the Korean mixed rice dish bibimbap.
![Approach](https://images.squarespace-cdn.com/content/v1/5c0ca9965417fcca08bea36a/1547000895781-51Z2WRUJNBCDNU5U5DJA/Color+and+Type+180108.png)
Approach
I wanted my brand to convey the core values of quality, customer service, and diversity. When people think of mixibop, I wanted to connote a friendly, casual, and high quality.
![soda cup.png](https://images.squarespace-cdn.com/content/v1/5c0ca9965417fcca08bea36a/1547093630348-WZGJ0ECMI6SU5PO0M5M8/soda+cup.png)
![mixibop Apron MockUp.jpg](https://images.squarespace-cdn.com/content/v1/5c0ca9965417fcca08bea36a/1547107677008-K3K7L02YRQU5TG035S7I/mixibop+Apron+MockUp.jpg)
![Website](https://images.squarespace-cdn.com/content/v1/5c0ca9965417fcca08bea36a/1547107617656-POVBMW9FRYRDP7UU0MKF/mixibop+Restaurant+SIgn.jpg)
Website
![Mixibop Poster Mockup.jpg](https://images.squarespace-cdn.com/content/v1/5c0ca9965417fcca08bea36a/1547093119793-NSX3TJXBDYGKIPJ3DP7S/Mixibop+Poster+Mockup.jpg)
![mixibop web screens.jpg](https://images.squarespace-cdn.com/content/v1/5c0ca9965417fcca08bea36a/1547091563846-2FJHQAKWA43YM3L40I57/mixibop+web+screens.jpg)