Description
Etc Magazine is a back cover ad for a school run publication that is written, edited, photographed, and designed by City College of San Francisco students. The ad targeted towards potential students for a class in the journalism department.
Initial brainstorming thumbnails
approach
I made the connection with journalism to pop culture to peak interest amongst younger students through referencing Superman, one of most recognizable superheros. I added some elements of comic book styling such as the half tone dots and tagline in a word box.